A separate board for the market around you, kept apart from your own reporting so an outside number never leaks into an internal one.

Look outward without muddling the inside.
Track rivals on the same metrics and schedule as your own business.
A board of its own
Competitor data sits in its own workspace. It never joins your internal tables and never lands in a payout rule.
Tag what you find
Classify by segment, source or intent, then track the slice that matters instead of the whole table.
Movement, not snapshots
Every reading is kept, so you see the direction a rival is moving rather than where they were once.
Set the reference point
Pick the companies worth measuring against and Orbit keeps the same metrics on all of them.
Share it safely
A benchmark board can go out as a link that exposes nothing from your own workspaces.
“The benchmark board showed us a rival cutting prices six weeks before our sales team heard about it.”
Nora Feldman, Strategy Lead at Alder Home Goods, Raleigh, North Carolina
Works with the rest of Orbit
Try trends on your own numbers.
Fourteen days free, every module included and no card needed.